New Ulm – The New Ulm Area Chamber of Commerce is thrilled to announce the third of four of the New Ulm Downtown Car & Bike Roll-In series, on Saturday, August 8, from 3:30 p.m. to 8:00 p.m. in historic downtown New Ulm.

Back in its third year, the Roll-In series invites car and motorcycle enthusiasts of all ages to display and admire a wide range of classic vehicles – no registration required. Minnesota Street, from 3rd North to 1st South, will be closed to traffic and open for guests to stroll through and enjoy the vehicles and community atmosphere. Vehicle owners may also pick up a registration card upon arrival to display in their window and enter for a chance to win prizes.

In addition to the showcase of vehicles, attendees can enjoy live DJ music outdoors during the event, with music continuing indoors until 11:00 p.m. The August 8 Roll-In will also feature Legacy BBQ, serving up delicious barbecue throughout the evening. Visitors are encouraged to explore downtown shops, dine at local restaurants, and enjoy beverages from participating establishments. Alcoholic beverages purchased from downtown bars and restaurants may be consumed on the street within the designated event area; however, glass containers are not allowed.

Admission is free, and all are welcome to attend. The 2026 Roll-In series will conclude on September 12, promising a unique mix of vehicles, food, music, and small-town charm.

“One of the best parts of the Roll-In is seeing people of all ages enjoying downtown together,” said Sarah Warmka, President & CEO of the New Ulm Area Chamber of Commerce. “Whether you’re showing off a classic vehicle, discovering one for the first time, or simply spending an evening with family and friends, it’s an event that brings our community together.”

The Downtown New Ulm Car & Bike Roll-Ins are hosted by the New Ulm Area Chamber of Commerce. We are grateful for the support of our volunteers and generous sponsors, whose contributions help make these events possible: AutoFest, B&L Bar, Christensen Group Insurance, Jensen Motors, Les Schwab Tire, Nuvera, River View Sanitation, Sarah Garza with LuxRally Travel, and True Real Estate – Jeff Dittrich.  For more information and a full schedule, visit www.newulm.com or contact the Chamber at 507-233-4300 or chamber@newulm.com.